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Green Central is South Africa's market leader in delivering food, consumer goods and home appliances. Contrary to typical aggregators, which take a percentage of all business orders, Green Central levies a set monthly license charge and an extra low delivery fee, and hence all the earnings stay within the business. This leaves businesses on average with up to R150,000 a month. By eliminating third-party competition, Green Central allows consumers to spend directly through a customized ordering and delivery app, giving businesses total control of their orders, payments and order fulfillment for pennies on the dollar compared to today's cost.
Green Central struggled to automate operation efficiency and shipment tracking. Although the system supports order fulfillment and recipient tracking, it cannot track real-time driver location. This has impacted delivery speed, order integrity and business customers' overall confidence in the service offered by companies, which makes it difficult to deliver a consistent service.
To solve the tracking issues at Green Central, iWebwiser implemented a premium GPS tracking system that improved delivery transparency and operational efficiency. With real-time location included, businesses can accurately track driver location, resulting in smooth order picking and enhanced customer satisfaction.
Premium GPS Tracking: Provides accurate, real-time driver location updates.
API-based Updates: 50-meter intervals were utilized for sending location requests for continuous tracking.
Better Control of Operations: Enables companies to handle deliveries better.
Greater Delivery Efficiency: Better speed, precision, and overall customer satisfaction.
Green Central's reduced-cost model and more effective tracking system have revolutionized the delivery service dynamics. Businesses are now reaping increased profitability, improved utilization of resources, and complete control over operations without revenue loss to aggregators. Direct customer interaction improves brand loyalty and competitiveness in the market.
Users can receive faster and more secure deliveries using real-time tracking to ensure a smooth and transparent process. Direct interaction with brands and not third-party enables customers to benefit from personal service and better order handling, which leads to greater trust and satisfaction.